When I was researching advertisements from big company's such as dominos pizza and Mcdonald's I then chose to create my own one by using subway as I researched fast food chains and found out that subway is the largest fast food company to this day. Instead of advertising something thats pricy I decided to advertise a free cup of coffee, as it will then encourage the customer to buy a sandwich, where as if you advertise a free sandwich they will lose money as it cost more than coffee. I also used a jump line as it directs the customer where to go to recieve this voucher so they can use it. Advertisement is a key figure as it is the fundingtowards the newspaper, so the bigger the brand the more money the newspaper will make to fund their paper.
Tuesday, 29 March 2011
progress of newspaper
When I was researching advertisements from big company's such as dominos pizza and Mcdonald's I then chose to create my own one by using subway as I researched fast food chains and found out that subway is the largest fast food company to this day. Instead of advertising something thats pricy I decided to advertise a free cup of coffee, as it will then encourage the customer to buy a sandwich, where as if you advertise a free sandwich they will lose money as it cost more than coffee. I also used a jump line as it directs the customer where to go to recieve this voucher so they can use it. Advertisement is a key figure as it is the fundingtowards the newspaper, so the bigger the brand the more money the newspaper will make to fund their paper.
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